Thanks for sharing - definitely a good read.
As a journalist, I believe that what is wrong with my vocation and the industry in which I work is harming Americans left, right and center. Major players in the news business are abusing their privileges and shirking their duties, and we all pay the price. The agenda at many outlets is to move away from even aspirational fairness and balance and toward shared anger and the powerful emotional connections it can create.
Unable to sell large, diverse audiences to advertisers, news outlets increasingly focus on developing highly habituated users. To cultivate the kind of intense readers, viewers or listeners necessary to make the addiction model profitable, media companies need consumers to have strong feelings. Fear, resentment and anger work wonders. It helps news outlets create deep emotional connections to users not just as users of a product, but as members of the same tribe.
This really hits the nail on the head. We've talked about News Bias - and personally I think you can still find mostly neutral and balanced reporting, but it is not on Fox or MSNBC.
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