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I laughed out loud reading this. Too bad it's Bud though. It'll be like unlocking toilets. https://www.cleveland.com/entertainment/index.ssf/2018/08/browns_fans_free_beer_coming_t.htmlCLEVELAND, Ohio - If or when - pick your conjunction - the Browns win a game, there's going to be free beer for fans.
Bud Light, never adverse to sports marketing or promotions, has come up with a fun one: Special locked refrigerators, filled with Bud Light, will be triggered via smart technology and opened the second the Browns have notched their first regular-season victory. If you're near one, well, cheers.
"We're always cheering for them," said Andy Goeler, vice president of marketing for Bud Light, an NFL sponsor. "Obviously they haven't won in a while. We're putting victory fridges out into the marketplace. When the Cleveland Browns win, at the end of the game, these refrigerators ... will send a wireless signal that will unlock them and give fans the opportunity to have a celebratory Bud Light."
Several of about 10 Bud Light Browns 'Victory Fridges' approximately 8 feet tall - "they're not small dorm sizes, they are full size," Goeler said - will be put inside FirstEnergy Stadium. The remainder will be positioned around the city and in suburban areas, in places where patrons need to be 21 or older. The fridges will open regardless of whether the victory is at home or on the road.
Each orange and blue fridge holds upwards of 200 aluminum 16-ounce bottles. The company is being a bit coy about specific locations because Ohio law prevents pre-promotion of this type, the folks at the beer company say, but all will be in the "general Cleveland area."
"It got more interesting as we started to talk about the smart technology," Goeler said. "It was a cool idea to send out a wireless signal - they win, people who are lucky enough to be around can celebrate."
For those wondering if this violates the league policy of cutting off beer sales at the end of the third quarter, it does not, since the bottles are not for sale. A Bud Light rep says "It's up to them (Browns) to distribute them at their discretion."
The idea was born when Bud Light execs spotted Browns fans holding "Dilly Dilly" signs last season.
"About a year idea ago we had our Dilly Dilly campaign running full steam," Goeler said. "We had great pictures of fans holding up Dilly Dilly signs. That inspired us. They're diehard fans." That advertising campaign rallied around the non-sensical cry being uttered in assorted medieval settings in Bud Light commercials.
Fans have, of course, endured a lot when it comes to Browns football, the calendar rolling from one moment of despair to another: Infamous plays of the past in big games to the litany of quarterbacks to the winless season culminating in a frustrating, frigid 0-16 parade in January.
The promotion has some precedent. When Philadelphia beat New England in Super Bowl LII this year, the beers were on Bud Light.
"We actually bought people in Philadelphia free Bud Lights," Goeler said. "We had a challenge going with them, saying we'd buy everyone in Philly a Bud Light - and we bought the people Bud Lights. It was crazy, but we made a lot of friends."
The company went to the celebratory parade and got into bars along the route, reps for Bud Light said. They even offered a deal to let people buy a six-pack and mail the receipt for reimbursement.
Budweiser and Bud Light have been longtime fixtures at sporting events, from Major League Baseball to the Super Bowl. Beer and sports are like the cool couple from high school, fixtures down hallway after hallway, year after year.
"Sports fans are avid beer lovers. It's a great connection. It's one of the key times to enjoy a beer," Goeler said.
He added: "We believe in Cleveland. It's just fun. They will win, obviously, and we want them to win."
The last time the Browns won a regular-season game was Dec. 24, 2016, when they beat the Chargers, 20-17, in Cleveland.
Cleveland opens the season in FirstEnergy Stadium at 1 p.m. Sunday, Sept. 9, against Pittsburgh. So the earliest any of the fridges could be opened would be about 4 p.m. that day.
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I get more free drinks when the Browns lose...because sympathy shots/drinks from random nfl fans at the bar...
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Legend
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I really worry about where you dig up some of this stuff from. 
Micah 6:8; He has shown you, O mortal, what is good. And what does the Lord require of you? To act justly and to love mercy, and to walk humbly with your God.
John 14:19 Jesus said: Because I live, you also will live.
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Legend
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we needed the free alcohol more last year
"First down inside the 10. A score here will put us in the Super Bowl. Cooper is far to the left as Njoku settles into the slot. Moore is flanked out wide to the right. Chubb and Ford are split in the backfield as Watson takes the snap ... Here we go."
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I get more free drinks when the Browns lose...because sympathy shots/drinks from random nfl fans at the bar... You sure they aren't just trying to see if they get "lucky"?
If everybody had like minds, we would never learn. GM Strong
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Ahh, takes me back to the Summer of '74...
Ten Cent Beer Night
Ten Cent Beer Night was a promotion held by Major League Baseball's Cleveland Indians during a game against the Texas Rangers at Cleveland Stadium on Tuesday, June 4, 1974.
The idea behind the promotion was to attract more fans to the game by offering 12 fluid ounce (355 ml) cups of 3.2% beer for just 10 cents each, a substantial discount on the regular price of 65 cents, with a limit of six beers per purchase but with no limit on the number of purchases made during the game.[1] During the game, fans became heavily intoxicated, culminating in a riot in the ninth inning which caused the game to be forfeited due to the crowd's uncontrollable rowdiness and because the game could not be resumed in a timely manner.
9 fans arrested Charges -Disorderly conduct
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I get more free drinks when the Browns lose...because sympathy shots/drinks from random nfl fans at the bar... You sure they aren't just trying to see if they get "lucky"? Nooooo. Its a sports bar, we are all football fans having fun. They all know about Browns fan suffering. "So, hey, give her a shot on me."
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Legend
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Legend
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I get more free drinks when the Browns lose...because sympathy shots/drinks from random nfl fans at the bar... You sure they aren't just trying to see if they get "lucky"? Nooooo. Its a sports bar, we are all football fans having fun. They all know about Browns fan suffering. "So, hey, give her a shot on me." I get it, but guys are guys, it doesn't matter what sort of bar it is, but cool....I get it. But, when I go to the bar to watch when I don't go up, nobody buys me sympathy drinks, and I have been a Browns fan for probably longer than you have been alive..No even probably....I saw Otto Graham in his final season....1955...I was 7.
If everybody had like minds, we would never learn. GM Strong
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Beer? We're Brown fans... we need liquor.
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Legend
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Ok now, come on, you all know I go to the bar a lot.
I know the difference between somebody trying to pick me up, and somebody having a good time.
Its like last week. I went to the bar to watch the preseason game.
I went to my spot (because like Sheldon, I have a spot and a Tv)
Not even 2 seconds after I sit down, some super hot guy starts talking my ear off for 2 quarters. He wasnt trying to pick me up. He was some married out of towner guy there on business and super bored. So he was talkative.
Thats how it goes.
With football, in Atlanta, Browns fans are as rare as Leprechans. So when they see me, they all have to make a comment and smack talk. Thats how it goes.
Nothing nefarious. Just fun.
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That's fair. You would know better than I in that department.
What's cool is the worm turns. Girls grow up sooner, but men tend to age slower....until they die sooner...lol....my point is the odds start to turn in a mans favor in the hit up department.
The last man in the nursing home is in a pretty good spot, especially is the plumbing still works.
The cool thing about aging is the eye understands the aging process. As long as a person hasn't totally fallen apart, you can look at a 60-70-80 year old and see them like they were a 25 year old.
I never imagined that possible when I was 30, but I see it now.
If everybody had like minds, we would never learn. GM Strong
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![[Linked Image from i28.photobucket.com]](http://i28.photobucket.com/albums/c201/shadedog/mcenroe2.jpg) gmstrong -----------------
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That's fair. You would know better than I in that department.
What's cool is the worm turns. Girls grow up sooner, but men tend to age slower....until they die sooner...lol....my point is the odds start to turn in a mans favor in the hit up department.
The last man in the nursing home is in a pretty good spot, especially is the plumbing still works.
The cool thing about aging is the eye understands the aging process. As long as a person hasn't totally fallen apart, you can look at a 60-70-80 year old and see them like they were a 25 year old.
I never imagined that possible when I was 30, but I see it now. Seriously though? 80???? I see an 80-year-old woman - even if I'm a hundred - I don't and won't see the 25 year old in them. Hahaha
![[Linked Image from i28.photobucket.com]](http://i28.photobucket.com/albums/c201/shadedog/mcenroe2.jpg) gmstrong -----------------
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Beer? We're Brown fans... we need liquor. 
"First down inside the 10. A score here will put us in the Super Bowl. Cooper is far to the left as Njoku settles into the slot. Moore is flanked out wide to the right. Chubb and Ford are split in the backfield as Watson takes the snap ... Here we go."
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Fun Idea!
Looks like one of the Browns refrigerators is at Town Hall from some of the pics.
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Legend
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Its like last week. I went to the bar to watch the preseason game.
I went to my spot (because like Sheldon, I have a spot and a Tv)
Not even 2 seconds after I sit down, some super hot guy starts talking my ear off for 2 quarters. He wasnt trying to pick me up. He was some married out of towner guy there on business and super bored. So he was talkative.
Thats how it goes. That's exactly how it goes. I travel for work, I go out at night when I'm on the road... given the choice at a bar, I'm going to try to strike up a conversation with the attractive lady over the other dudes every single time... I'm married, nothing is going to happen.... talking to pretty girls is just more fun that talking to dudes.. 
yebat' Putin
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Since I can't drink again until Sept 19th I bet we win one of our first 2 games LOL
I AM ALWAYS RIGHT... except when I am wrong.
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Legend
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This has a good chance of generating more fights than it does celebratory joy.
#GMSTRONG
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Legend
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Shut the hell up and get out of my way. 
I AM ALWAYS RIGHT... except when I am wrong.
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Legend
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Is this like the sign that says "free beer tomorrow"?
"The tree of liberty must be refreshed from time to time with the blood of patriots and tyrants." Thomas Jefferson.
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This has a good chance of generating more fights than it does celebratory joy. If you are willing to get in a fight over a free Bud or Bud Light.. God have mercy on your soul. the only possible reason I can think of to even drink one would be to recognize this celebration...
yebat' Putin
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Yeah. I'm thinking the only reason I'd grab one is to spray it around like a bottle of Champagne.
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~ Legend
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Driving up from Columbus for week 1 for the sole purpose of finding one of these bad boys and smashing it open. This is my chance to recreate 10 cent beer night.
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Legend
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You know my love will Not Fade Away.........
#gmSTRONG
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Legend
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This has a good chance of generating more fights than it does celebratory joy. If you are willing to get in a fight over a free Bud or Bud Light.. God have mercy on your soul. the only possible reason I can think of to even drink one would be to recognize this celebration... Check.... I get DC's free beer.
I AM ALWAYS RIGHT... except when I am wrong.
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Legend
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I am sure there will be people there handing them out. Otherwise you could have 15 year old kids grabbing one.
If everybody had like minds, we would never learn. GM Strong
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The remainder will be positioned around the city and in suburban areas, in places where patrons need to be 21 or older.
#GMSTRONG
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The remainder will be positioned around the city and in suburban areas, in places where patrons need to be 21 or older. I knew that, I was talking about inside the stadium. It sounded like they would be through out the stadium. Maybe they will be inside concession areas with the workers handing them out..
If everybody had like minds, we would never learn. GM Strong
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I am sure there will be people there handing them out. Otherwise you could have 15 year old kids grabbing one. If the Browns win a game and my 15 year old daughter wants a beer, she can have one. 
yebat' Putin
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I am sure there will be people there handing them out. Otherwise you could have 15 year old kids grabbing one. If the Browns win a game and my 15 year old daughter wants a beer, she can have one. I just hope you’ve trained your daughter to ditch the beer and hold out for a margarita.
#GMSTRONG
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You know my love will Not Fade Away.........
#gmSTRONG
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Legend
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I agree!
Side-car question: Just how collectible will these coolers be when empty? What would one be worth to put in your bar or man cave? I smell a REAL charity auction fundraiser there. . . .
"Every responsibility implies opportunity, and every opportunity implies responsibility." Otis Allen Glazebrook, 1880
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I agree!
Side-car question: Just how collectible will these coolers be when empty? What would one be worth to put in your bar or man cave? I smell a REAL charity auction fundraiser there. . . . If they only open on a Browns win, their value would be extremely lessoned. You won't be referring to it as Browns wins, but how many times this season you'll be able to get to the beer.
#GMSTRONG
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I don't know if the coolers will be collectible or not, are they being specially marked/decorated for the Browns or something? Are the beers in them in some sort of commemorative can/bottle?
yebat' Putin
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DawgTalkers.net
Forums DawgTalk Tailgate Forum Free beer for fans if the Browns
win a game
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